It’s not 22 Shoes, nor is it 20 Shoes. It’s 21 Shoes. But exactly what 21 Shoes is, I’m not even sure.
I just did this logo using the ‘Word Salad’ method. If you don’t know what that is, it’s just when you write a bunch of keywords on paper and choose them out of a hat. One hat for prefixes, and one hat for the suffix. Simple?
It is really fun, and helps designing for companies with odd names.